WAVY-TV 10 is the #1 news station in the Norfolk, VA market and produces 11 hours of local content every weekday. WAVY remains one of the strongest NBC affiliates in America, regularly ranking in the top 10 for The Today Show, NBC Prime and the NFL on NBC. Its syndication lineup features Entertainment Tonight, Access Hollywood and Wendy Williams. In its 7th year, WAVY’s daily lifestyle program The Hampton Roads Show ranks #1 at 11am among W25-54. WAVY’s decades-long commitment to high school football is showcased each fall with Friday Night Flights featuring Chopper 10. WAVY proudly supports the local community by generating awareness and fundraising for the March for Babies, Children’s Hospital of the King’s Daughters, Susan G. Komen Race for The Cure, Out of the Darkness Suicide Prevention Walk, and the Foodbank of Southeast Virginia.


Norfolk, VA is in the 47th largest DMA in the United States, with a population of approximately 1,746,260 and 673,820 television households, as reported by Nielsen Media.

Cable/ADS penetration is 91.4% (64.1% wired, 27.35 ADS). The viewing market includes Virginia Beach (the largest city in Virginia), Portsmouth, Chesapeake, Suffolk, Hampton, Newport News, Williamsburg and the Outer Banks of North Carolina. The local economy is driven by the military, ports and tourism and Norfolk is the home to the largest naval base in the world. Major employers include Newport News Shipbuilding, Sentara Healthcare, Virginia Beach Public Schools and the Norfolk Naval Shipyard. Source: Nielsen July 2016, Hampton Roads Economic Development Alliance, September 2015

300 Wavy Street
Portsmouth, VA 23704
P: (757) 393-1010

Carol Ward, VP & General Manager
Mark Kurtz, News Director