WJTV has served the Jackson, MS television market since becoming the state's first television broadcaster in 1953. The WJTV 12 News team produces over 32 hours of local news, weather, and sports broadcast content weekly, while generating digital platform content constantly. WJTV 12.1 is a CBS affiliate, and along with local news is the home to Jackson's highest rated weekly local Sports program, The WJTV 12 SportsZone, which airs every Sunday night. WJTV 12.1 also carries syndicated programming like Family Feud, Dr. Phil, and Andy Griffith. Digital channel 12.2 is home to Mississippi's CW, with syndicated programming like Wendy Williams, Modern Family, Judge Faith, Seinfeld, and more. Digital channel 12.3 is an ION Network affiliate. WJTV's Caring for Mississippi is a highly recognized community service brand, marshaling the resources of area organizations and churches to improve the lives of Mississippians every day.
Jackson, MS is in the 95ᵗʰ largest DMA in the United States, with a population of approximately 807,049 and 321,830 television households, as reported by Nielsen Media.
Cable/ADS market penetration for the Jackson DMA is estimated to be 39% wired and 50% ADS. The regions largest employers include Nissan, University of Mississippi Medical Center located in Jackson, state and federal government agencies, and Baptist Health Systems.
MANAGEMENT CONTACT INFORMATION
Jeffrey Guy, VP & General Manager
Ross Reardon, Director of Sales
Jason Pumo, News Director
Bret Kenyon, Director of Creative Services
Jamie Pittman, Business Administrator
Steve Schrader, Chief Engineer