(Taboola) Taking a ‘DeeperDive’ with Nexstar: Jeff Moriarty Talks Gen AI and What’s Next for Publishers Mar 09

“Today’s publishers are navigating one of the biggest shifts the industry has seen in decades. Generative AI-powered search engines are increasingly scraping content and answering questions directly, often reducing traffic back to publisher sites. At the same time, reader expectations are evolving. Publishers must innovate to keep audiences engaged, protect their direct relationships, and build sustainable revenue models.”

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