Veteran Broadcasting Executive with Nearly 30 Years of Sales and Marketing Experience to Lead WNCT-TV, ENCT-TV and wnct.com
GREENVILLE, NC and IRVING, Texas – Nexstar Broadcasting, Inc., a wholly owned subsidiary of Nexstar Media Group, Inc. (Nasdaq: NXST), announced today that it has promoted Amy Doane to Vice President and General Manager of its broadcast and digital operations in Greenville, NC (DMA #100), overseeing WNCT-TV (CBS), ENCT-TV (CW) and wnct.com. Ms. Doane will assume her new responsibilities immediately and report to Traci Wilkinson, Senior Vice President and Regional Manager for Nexstar Broadcasting.
Ms. Doane brings nearly 30 years of experience in broadcast television marketing and sales and a deep understanding of Nexstar’s Greenville, NC operations to her new role, having served as General Sales Manager for WNCT-TV, ENCT-TV and wnct.com since 2015, overseeing all revenue operations. She joined WNCT-TV in 2013 as Local Sales Manager. Prior to joining Nexstar, Ms. Doane held a series of local sales and management positions of increasing responsibility in a variety of markets across the country, including Wichita, KS (DMA #72), Nashville, TN (DMA #28), and Raleigh, NC (DMA #27).
During the course of her career, Ms. Doane has consistently demonstrated the ability to grow revenue and profitability by identifying new revenue streams, building exceptional sales teams and creating a culture that fosters innovative concepts and unparalleled client service.
During her tenure with Nexstar in Greenville, Ms. Doane and her sales team consistently grew WNCT-TV’s broadcasting and digital revenue. She was instrumental in the opening of a new regional station operation in Jacksonville, NC, extending WNCT-TV’s reach and service for viewers and clients in the southeast area of the state. She was involved in the development of “The East’s Daily Download,” a thirty-minute lifestyle show launched in August 2019. Ms. Doane also initiated “Caring for Carolina” in Greenville, a broad-based community program which helps residents in need through a variety of annual charitable events.
“Amy’s experience as a broadcast and sales executive, coupled with her results-driven attitude and deep understanding of North Carolina and our Greenville operations makes her an ideal fit as Vice President and General Manager of WNCT-TV, ENCT-TV and wnct.com,” said Ms. Wilkinson. “Her sales leadership has produced exceptional results for Nexstar’s broadcast and digital operations at WNCT-TV over the past seven years, and she has an established track record of success by developing and implementing innovative cross-platform solutions for advertisers, attracting new business and assembling a solid sales team. I greatly look forward to working with Amy as she takes on this new role for Nexstar in Greenville.”
Commenting on her promotion, Ms. Doane said, “I am extremely grateful to Nexstar for providing me the opportunity to become WNCT-TV’s General Manager. I am excited to be taking on this new role, which allows me to continue working alongside the talented and experienced staff at WNCT-TV, ENCT-TV and wnct.com in an expanded leadership position. Nexstar’s broadcasting and digital operations in Greenville have a history of delivering high-quality, hyper-focused local content and service to the community, our viewers and our marketing partners. I look forward to building upon this tradition, expanding and deepening our community relationships across all of Eastern North Carolina.”
Ms. Doane has been active in local civic and community initiatives during her career, serving previously as member of the Board and on the Executive Committee of the Second Harvest Food Bank of Northeast Tennessee. She is a graduate of two Chambers of Commerce leadership programs in Raleigh, NC, and Johnson City, TN.
Ms. Doane graduated from the University of Tennessee/Knoxville with a degree in communications. She and her husband, Nick, have lived in the Greenville area since 2013.
About Nexstar Media Group, Inc.
Nexstar Media Group is a leading diversified media company that leverages localism to bring new services and value to consumers and advertisers through its traditional media, digital and mobile media platforms. Nexstar owns, operates, programs or provides sales and other services to 196 television stations and related digital multicast signals reaching 114 markets or approximately 38% of all U.S. television households (reflecting the FCC’s UHF discount). Nexstar’s portfolio includes primary affiliates of NBC, CBS, ABC, FOX, MyNetworkTV and The CW. Nexstar’s community portal websites offer additional hyper-local content and verticals for consumers and advertisers, allowing audiences to choose where, when and how they access content while creating new revenue opportunities. Nexstar also owns WGN America, a growing national general entertainment cable network and a 31.3% ownership stake in TV Food Network, a top tier cable asset. For more information please visit www.nexstar.tv.
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