Accomplished Local Broadcasting and Sales Management Executive With Over 30 Years of Industry Experience to Lead WDVM-TV and LocalDVM.com
HAGERSTOWN, Maryland and IRVING, Texas (August 13, 2018) – Nexstar Media Group, Inc. (Nasdaq: NXST) announced today that Andrew Wyatt has been named Vice President and General Manager of WDVM-TV and associated digital services including LocalDVM.com, serving Central and Western Maryland, South Central Pennsylvania, the Eastern panhandle of West Virginia and Northern Virginia (DMA #6). He replaces Hugh Breslin who retired in June after delivering many years of excellence in leadership and service to local viewers and the dedicated staff of Nexstar’s Four States operations. Mr. Wyatt’s appointment is effective immediately and he will report to Theresa Underwood, Senior Vice President and Regional Manager, Nexstar Broadcasting, Inc.
Andrew Wyatt has extensive executive broadcast experience in television markets throughout the country with expertise in station and sales management, client and revenue development as well as local programming and content creation across multiple media platforms. He most recently served as vice president and general manager of WFXG-TV (FOX) in Augusta, GA (DMA #112). During his tenure, Mr. Wyatt developed and led highly effective teams and implemented sales, marketing and digital media initiatives that resulted in increased broadcast and digital revenues, as well as market share gains. Additionally, he spearheaded the launch of the station’s news programming, managing all aspects of local branding and talent recruitment.
Prior to Augusta, Mr. Wyatt served as vice president and general manager of KSWT-TV (CBS) in Yuma, AZ (DMA #166) for seven years. In his leadership role at KSWT-TV, he was instrumental in developing innovative client solutions and community promotions that resulted in improved cash flow and record revenue share growth. He also developed innovative content strategies for the station’s news programming and launched unique digital concepts that led to expanded audience reach and engagement. Before his tenure in Yuma, he served in various sales and sales management capacities with Emmis Communications in Albuquerque, NM, and Tucson, AZ. Mr. Wyatt started his broadcasting career as a producer / director in Roswell, NM.
Commenting on the appointment, Theresa Underwood noted, “Andrew is an outstanding leader in the broadcasting industry who has consistently demonstrated his strong commitment to the local communities he has proudly served for over 30 years. Throughout his career, he has successfully transformed the operations of the stations he has managed into a position of market leadership by building successful sales teams who deliver innovative marketing solutions that generate positive results for local and national advertisers. Importantly, he has built a solid reputation as a trusted business partner who is committed to the growth and economic success of local clients. With a results-oriented and entrepreneurial approach to the business of broadcasting, he has a proven record exceeding economic goals while growing broadcast and digital revenues, improving local programming and identifying new business opportunities. Andrew has the leadership qualities we seek for this important position and we have great confidence in his ability to build upon the legacy of achievements that Hugh Breslin was able to accomplish during his four-decade long career at WDVM-TV and LocalDVM.com.”
Commenting on his new role, Andrew Wyatt said, “Nexstar’s organization-wide commitment to broadcasting excellence and enhanced service to local viewers is reflected in the significant investments the Company has made to increase WDVM-TV’s distribution and local programming to underserved communities across the Four States region. In this new role, I will utilize the management and marketing experience to further grow the operations, while delivering excellent results and even greater levels of service to the station’s significant base of viewers, users and advertisers. Nexstar’s dedication to superior local content production and diversified marketing solutions will yield distinct competitive advantages for our clients throughout Central and Western Maryland, South Central Pennsylvania, the Eastern panhandle of West Virginia and Northern Virginia. I look forward to working with the exceptional local media team at WDVM and LocalDVM.com as we continue to build upon our expanded commitment to local news, content and client service excellence.”
Andrew Wyatt earned his Bachelor of Arts degree in Telecommunications from the University of Kentucky in Lexington, KY. He is a former board member of the Salvation Army of Augusta, Columbia County Chamber of Commerce Government Affairs Committee, Yuma Executives Association, Northern Arizona University (Yuma Advisory Board), Imperial Valley Economic Development and United Way of Yuma County.
Mr. Wyatt and his family will be immediately relocating to the Hagerstown region.
About Nexstar Media Group, Inc.
Nexstar Media Group is a leading diversified media company that leverages localism to bring new services and value to consumers and advertisers through its traditional media, digital and mobile media platforms. Nexstar owns, operates, programs or provides sales and other services to 171 television stations and related digital multicast signals reaching 100 markets or nearly 39% of all U.S. television households. Nexstar’s portfolio includes primary affiliates of NBC, CBS, ABC, FOX, MyNetworkTV and The CW. Nexstar’s community portal websites offer additional hyper-local content and verticals for consumers and advertisers, allowing audiences to choose where, when and how they access content while creating new revenue opportunities. For more information please visit www.nexstar.tv.
Nexstar Broadcasting Group, Inc.
315/446-9999 or TUnderwood@nexstar.tv
Joseph Jaffoni, Jennifer Neuman
212/835-8500 or email@example.com