Accomplished Industry Executive with Over 30 years of Local Broadcasting Experience Returns to Nexstar to Lead WMBD-TV and CentralIllinoisProud.com
PEORIA, Illinois and IRVING, Texas (August 12, 2015) – Nexstar Broadcasting Group, Inc. (Nasdaq: NXST) announced today that Kevin Harlan has been appointed Vice President and General Manager of WMBD-TV (CBS), BMBD (Bounce), and the stations’ associated digital services, including community web portal CentralIllinoisProud.com serving the Peoria-Bloomington, Illinois (DMA #117). In his new role, he will also oversee Nexstar’s relationship with Cunningham Broadcasting Corporation’s WYZZ-TV (FOX), (through an outsourcing agreement). Mr. Harlan will assume his new responsibilities immediately and report to Bill Sally, Senior Vice President and Regional Manager of Nexstar Broadcasting.
Kevin Harlan’s career in broadcast television and sales management spans over three decades, including four years serving as Vice President and General Manager of Nexstar Broadcasting’s Peoria television and digital operations from 2002 to 2006. During his tenure in Peoria, Mr. Harlan increased community presence, news production and revenue share of market. Under his leadership, the sales team executed highly effective marketing initiatives that significantly increased customer retention and new local direct business partnerships by implementing effective marketing strategies and solutions for local and national advertisers. In addition, he was deeply invested in the local community; serving as a board member of The Easter Seals, The United Way, The Peoria Symphony and the Illinois Broadcasters Association.
Mr. Harlan brings to his new role experience in managing broadcast operations across small and mid-size markets. He rejoins Nexstar from Huntington Broadcast Management Group, a company that provided television broadcast consulting and operational services, which he co-founded in 2013. Prior to his term with Huntington, Mr. Harlan was General Manager of KCOY-TV (CBS) and KKFX-TV (FOX) and he was also given additional responsibilities for Cowles California Media including sales oversight of their CBS, FOX, Telemundo and CW affiliates in Monterey, CA. Prior to that, Mr. Harlan served as the VP/GM of WKOW in Madison, WI. Throughout his professional broadcast career, he has held various local and national broadcast sales management positions in St. Louis, MO, Nashville, TN and Buffalo, NY.
Commenting on the appointment, Bill Sally stated, “We are thrilled Kevin is returning to Nexstar Broadcasting and our Peoria-Bloomington operations as he has an intimate understanding of the Company’s culture, combined with a proven record of achieving strong revenue results. Kevin’s approach to the business of broadcasting and his ability to develop deeply engaged sales teams have delivered unparalleled support and service to our local and national advertising clients. Throughout his career, Kevin has exceeded economic and operational goals by implementing innovative programming strategies and unique marketing concepts while elevating the level of service provided to local viewers, businesses and community organizations. We have the highest degree of confidence in Kevin’s ability to continue elevating the level of value and service that WMBD-TV, WYZZ-TV and CentralIllinoisProud.com currently provide to the local marketplace and we look forward to the return of his entrepreneurial spirit to our operations in Central Illinois.”
Commenting on his new role, Kevin Harlan stated, “I am excited about my return to Nexstar Broadcasting and the wonderful community of Peoria, where my family and I called home for many years. I look forward to re-engaging my professional and personal relationships and utilizing the management experience and deep community connections built over my career to further advance our Central Illinois television and digital operations in providing the most compelling local news content, entertainment programming and services to local viewers and advertisers. I am grateful to be working once again alongside the committed and dedicated teams at WMBD, WYZZ and CentralIllinoisProud.com as we continue to build upon the foundation of excellence in client and community service across our multi-distribution marketing solution platforms.”
Mr. Harlan and his wife, Mary Kaye, have a daughter Claire, who is a student at Utah State University and they look forward to immediately relocating to Peoria.
About Nexstar Broadcasting Group, Inc.
Nexstar Broadcasting Group is a leading diversified media company that leverages localism to bring new services and value to consumers and advertisers through its traditional media, digital and mobile media platforms. Nexstar owns, operates, programs or provides sales and other services to 107 television stations and related digital multicast signals reaching 58 markets or approximately 18.0% of all U.S. television households. Nexstar’s portfolio includes affiliates of NBC, CBS, ABC, FOX, MyNetworkTV, The CW, Telemundo, Bounce TV, Me-TV, and LATV. Nexstar’s community portal websites offer additional hyper-local content and verticals for consumers and advertisers, allowing audiences to choose where, when and how they access content while creating new revenue opportunities.
This news release includes forward-looking statements. We have based these forward-looking statements on our current expectations and projections about future events. Forward-looking statements include information preceded by, followed by, or that includes the words “guidance,” “believes,” “expects,” “anticipates,” “could,” or similar expressions. For these statements, the Company claims the protection of the safe harbor for forward-looking statements contained in the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this news release, concerning, among other things, changes in net revenue, cash flow and operating expenses, involve risks and uncertainties, and are subject to change based on various important factors, including the impact of changes in national and regional economies, our ability to service and refinance our outstanding debt, successful integration of acquired television stations (including achievement of synergies and cost reductions), pricing fluctuations in local and national advertising, future regulatory actions and conditions in the television stations’ operating areas, competition from others in the broadcast television markets served by the Company, volatility in programming costs, the effects of governmental regulation of broadcasting, industry consolidation, technological developments and major world news events. Unless required by law, we undertake no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. In light of these risks, uncertainties and assumptions, the forward-looking events discussed in this news release might not occur. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this release. For more details on factors that could affect these expectations, please see our filings with the Securities and Exchange Commission.
Nexstar Broadcasting Group, Inc.
Joseph Jaffoni, Jennifer Neuman
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