Kansas City Area Broadcasters Unite to Help Local Residents Affected by the Coronavirus Pandemic
Contribution Made on Behalf of WDAF-TV/FOX4, FOX4KC.com, and Their Employees
IRVING, TX (April 16, 2020) – The Nexstar Charitable Foundation announced today it will donate $10,000 to “One KC,” a one-day fundraising effort on the part of Kansas City area broadcasters designed to benefit local residents affected by the coronavirus pandemic. All of the money raised will go to the “Kansas City Regional COVID-19 Response and Recovery Fund,” supporting dozens of local non-profit organizations to immediately meet the needs of the community. The fund is set up and operated by the Greater Kansas City Community Foundation, the United Way of Greater Kansas City, LISC (Local Initiatives Support Corporation) and the Mid-America Regional Council (MARC).
The Foundation is making the contribution on behalf of Nexstar Media’s broadcast and digital operations in Kansas City, MO, including WDAF-TV/FOX4, FOX4KC.com, and all of their local employees.
“In addition to providing outstanding local news coverage in the communities in which we operate, part of Nexstar’s core mission is to give back to them, helping wherever and whenever we can, especially when the need is so great,” said Perry Sook, Nexstar Media’s Chairman and Chief Executive Officer, and Chairman of the Nexstar Media Charitable Foundation. “We’re proud that the Nexstar Media Charitable Foundation can make this contribution to helping those in the Kansas City area who have been severely affected by the coronavirus pandemic.”
The Nexstar Charitable Foundation’s mission is to contribute to and work with public charities and non-profit organizations to improve the communities in which Nexstar Media and its subsidiaries do business. The foundation was originally established in 1958 and it makes donations of approximately $350,000 annually.
About Nexstar Media Group, Inc.
Nexstar Media Group is a leading diversified media company that leverages localism to bring new services and value to consumers and advertisers through its traditional media, digital and mobile media platforms. Nexstar owns, operates, programs or provides sales and other services to 196 television stations and related digital multicast signals reaching 114 markets or approximately 38% of all U.S. television households (reflecting the FCC’s UHF discount). Nexstar’s portfolio includes primary affiliates of NBC, CBS, ABC, FOX, MyNetworkTV and The CW. Nexstar’s community portal websites offer additional hyper-local content and verticals for consumers and advertisers, allowing audiences to choose where, when and how they access content while creating new revenue opportunities. Nexstar also owns WGN America, a growing national general entertainment cable network and a 31.3% ownership stake in TV Food Network, a top tier cable asset. For more information please visit www.nexstar.tv.
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