Nexstar acquired KOZL in late 2003 as part of our acquisition of Quorum Broadcasting. KOZL, “Z-27”, operates under various local agreements with Mission Broadcasting station, KOLR. Both stations operate under a Joint Sales Agreement, and have grown revenue share by integrating Nexstar sales systems and inventory management. In September 2011, KOZL Ozarks Local added staff and doubled local programming from 12 to 24 hours per week. In addition to 9 p.m. in High Definition, KOZL local news at 7:00 a.m., 11:00 a.m. midday in the morning, and a repeat of the market-exclusive hour-long lifestyle show, Ozarks Live! at 5:00 p.m.., and the market’s only live 30-minute local sports shows, airing on Saturdays and Sundays. KOZL is also home to Missouri State Bears Men’s and Ladies Basketball and Pre-Season Kansas City Chiefs. Syndicated programming includes Two and a Locally produced programming also includes, Branson Country U.S.A., Larry’s Country Diner, and a block of local hunting shows each Saturday evening. Both KOZL and KOLR benefit from regular strategic planning with our existing stations in Missouri and maximize regional news content opportunities from sister stations within our region. Z27 covers a large 31 county area.
Springfield, MO is in the 74th largest DMA in the United States, with a population of approximately 961,524 and 373,700 television households, as reported by Nielsen Media.
Cable/ADS penetration in the market is estimated to be 82% (27% wired, 55% ADS). The largest employers in this market are Cox Health Systems, Mercy Hospitals, Cox Health Systems and Walmart.
Source: TVB, BIA Financial Network Market Report 3rd Edition, 2007
Station Contact Information2650 East Division Street Springfield, MO 65803 P: (417) 862-2727 F: (417) 862-6439
Mike Spruill, VP & General Manager
Tim Ingwerson, Director of Sales
Charles Maulden, News Director