KXMA D.3
Station Profile
The KX Television Network in Western, ND, was acquired in February of 2016 as part of the Reiten Television acquisition. Western North Dakota is the fastest growing DMA in the country moving from #160 to #139 since 2006. Geographically Western ND is one of the largest television DMA’s covering over 50 counties in ND, SD and Montana.
The KX Network has been the home of CBS programming since 1953 and provides the markets most comprehensive local news and weather, locally produced events, sports and news specials, premier syndication like Dr. Phil and Entertainment Tonight and holds a leading position in digital content.
With a strong focus on localism the KX Network continues to lead the market in innovative ways to deliver relevant content to our consumers in today’s multi-screen environment.
Market Profile
Minot / Bismarck / Dickinson / Williston, ND is in the 147th largest DMA in the United States, with a population of approximately 375,993 and 163,860 television households, as reported by Nielsen Media.
Cable/ADS penetration in the market is estimated to be 89% (55% wired, 34% ADS). The largest employers in this market are the State of North Dakota, Medical Industry and Agriculture.
Source: VB, State of North Dakota Census; BIA