Erie, PA is in the 150th largest DMA in the United States, with a population of approximately 351,401 and 152,420 television households, as reported by Nielsen Media.
Cable/ADS penetration in the market is estimated to be 88% (47% wired, 41% ADS). The Erie Market is estimated to grow at a compound annual rate of 2.6% through 2011. The largest employers in the market include General Electric, Erie Insurance, Hamot Medical Center and Saint Vincent Health Center. Sources: TVB January 2010, BIA Financial Network Market Report 3rd Edition, 2007.
Source: TVB January 2010, BIA Financial Network Market Report 3rd Edition, 2007