WYFX-LD

Station Profile

WYFX or FOX Youngstown is the FOX affiliate in the market.  This is the only station in Youngstown that delivers a 10PM newscast every night – providing viewers the convenience of getting their local news an hour early.  The newscast is an extension of the WKBN brand – highlighting local investigative news and the market’s number one weather team.  WYFX rebroadcasts WKBN’s local morning news weekdays from 7AM-9AM.  This is also the station where we have highlighted our “Game of the Week” franchise featuring local High School Football and Basketball games in their entirety.  As a part of the WKBN network, this enhances the amount of local programming by highlighting local teams for our viewers.  They station’s syndicated selection is highlighted by it’s evening comedies of Big Bang Theory, Modern Family, Mom and others.

Market Profile

Youngstown, OH is in the 117th largest DMA in the United States, with a population of approximately 580,481 and 260,040 television households, as reported by Nielsen Media.

Cable/ ADS penetration in the market is estimated to be 86.9% (57.2 Wired, 29.7 ADS). The largest employments sector is trade, transportation and utilities with 45,300 employees. The largest employers in the market are Mahoning County Government, US Postal Service, Diocese of Youngstown, Mercy Health/HM Health Partners, Windsor House, Youngstown City Schools and Youngstown State University. Source: TVB, Regional Chamber, Nielsen DMA Rankings and Youngstown, OH profile.